Premium Report - Sell Through Reports
Sell Through Rate (By Product, By Variant, By Vendor)
Sell Through Reports are used to compare how much of something has been sold vs how much you have in stock.
These reports all follow a very similar format - tracking your Sell Through Rate on a per-product, per-variant or per-vendor basis.


Here are a few terms to be familiar with in order to understand Sell Through Reports:
1.) Inventory available: The quantity of units you currently have in stock for a particular product/variant/vendor.

For example, if I have 5 of a particular T-shirt in stock in my warehouse, the Inventory available would read as 5.
2.) Quantity: The units sold for a particular product/variant/vendor. This number does NOT factor in Returns (for that, replace the column with Net Quantity instead).

For example, if I sold 10 of a particular T-Shirt, the Quantity would display as 10.
3.) Sell Through Rate: The Sell Through Rate (STR) for a particular product/variant/vendor. This is worked out as a percentage by taking the Quantity Sold divided by (Inventory available + Quantity Sold) x100

For example, if I sold 20 of a particular T-Shirt and I had 10 still in Stock, then the calculation would be 20 / (10+20) x 100 = 66.67%
Like all Report Toaster reports, these reports are fully customizable - so you can adjust the date range, add/remove columns, introduce a filter or change the sort to suit your individual needs. See our basic guides here for more info.

If you want to see your Inventory broken out by individual locations, check out our Stock Report here.
If you want to see your Daily Quantity Sold and Days of Inventory Remaining, check out our Sales Velocity Report here
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