Premium Report - Stock Intake & Sales Velocity

Stock Intake & Sales Velocity

This report is for merchants who are looking to measure their stock vs. sales in any given month. 

Using this report, you can see exactly how much you sold of each item, how much you stocked, key metrics like Resale Ratio & Sell Through Rate, and finally, how long current inventory will last based on the quantity sold each day.

This makes it ideal for proper inventory management, tracking how fast items are selling, and determining which items you need to think about re-ordering.  

You can find this report under Inventory History in the left-hand menu.

Inventory History needs to be enabled by our Report Toaster staff. Please contact us at support@cloudlab.com so we can set these reports up for your account.

As Premium Reports, these are available on all Paid Plans of Report Toaster. If you aren't signed up, follow these steps here to upgrade your account.

Here is what you need to be familiar with to understand the Stock Intake & Sales Velocity report.

Please note - Inventory History is only tracked from the time this feature is enabled for your account.

For example, if we enabled the feature for you on 6/20/23, you would have Inventory history from this date onwards - so you may want to adjust your date range on the report accordingly..

1.) Available (start): The number of units of the product in stock at the start of the time period.

This is determined by the first date on the date range (top right). 

For example, imagine the report was set to Last 30 Days, today is 9/26/25.

If I had 463 Drifting Ducks in stock on 8/27/25, then  Available (Start) would be 480.

2.) Available (end): The number of units of the product in stock at the end of the time period.

This is determined by the last date on the date range (top right). 

For example, imagine the report was set to Last 30 Days, today is 9/26/25.

If I had 460 Drifting Ducks in stock on 9/26/25, then  Available (end) would be 460

3.) Days in stock: The number of days the product was in stock during the selected time period (based on the date range, top right).

For example, the Drifting Duck was in stock for all 30 days for the Last 30 Days that the report currently covers.

4.) Quantity: The number of units that have been sold during the time period. 

For example, 1,434 Drifting Ducks have been sold in the Last 30 Days. 

5.) Stocked: The number of units that must have been added to the inventory during the time period.

This number is worked out by taking the difference between Available end and the (Available start minus Quantity).

For example, if we started with 463 Drifting Ducks, ended with 460, and sold 1,434 of them, then we must have stocked 1,431. 

6.) Resale Ratio: The Quantity of units sold divided by the number of units Stocked (rounded to 2 decimal places).

For example, 1,434 Drifting Ducks have been sold, 1,431 were stocked, so 1,434/1,431= 1.00

7.) STR: The Sell Through Rate (STR) for a particular item.

This is worked out by taking the Quantity divided by (Available End + Quantity) x100.

For example, 1,434 Drifting Ducks have been sold, we ended with 460 in stock, so 1,434/ (460+1,434) x 100 = 75.71% 

8.) Daily Quantity Sold: The average number of units sold of an item per day that it is in stock.

This is worked out by taking Quantity divided by Days in stock.

For example, if 1,434 Drifting Ducks have been sold and it was in stock for 30 days, then we sold an average of 47.80 per day.

9.) Daily Available: The number of days the product will continue to be Available, based on the current stock (and assuming no further restocks). 

This is worked out by taking Available end divided by Daily Quantity Sold.

For example, if we have 460 Drifting Ducks left in Stock, we sell an average of 47.80 per day, then we will run out of current inventory in 10 days time. 

Like all Report Toaster reports, these reports are fully customizable - so you can add/remove columns, introduce a filter or change the sort to suit your individual needs. See our basic guides here for more info.

For other premium reports you can add to your account, check out our other article guides here. 

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