Whats New? - June 2025

Summer is here, and this month we'll be going over a few reports we've updated in Report Toaster.  

Let's take a look!

Risky Orders

For many merchants in Shopify, handling potentially fraudulent orders to strike a balance between potential risk vs revenue is a constant concern. 

Shopify does provide risk factors and their overall recommendation, but there isn't really a single report that pulls all of the relevant details together so you can make the most informed decision.

Hence, we decided to make one! 

This report is available under the Orders menu, and you can read about it in more detail here. 

Using this report, you can see all the key information about the order (name, email, phone, country, items ordered, sale value, has it been paid/fulfilled) and all the vital risk information too . 

Furthermore, you can actually click directly on the order name to go directly to it in Shopify, making handling these orders a seamless process once you've made your decision. 

Customer LTV

Back in April, Shopify published a new article on how Customer LTV can be calculated for your store.

However, as there is no report specifically dedicated to calculating LTV in Shopify, we thought it was best to update our existing Customer LTV report to include these different metrics. 

This report is available under the Customers menu, and you can read about it in more detail here. 

Using this report, you can get a summary view of these different metrics for all of your customers over the last decade.

But if you're looking for more of a cohort (e.g. bucket each customer for the year/month they were created), you can switch from Summary to Yearly/Monthly and the report will adjust with comparisons accordingly. 

If you have any questions about these reports or would like help setting up something specific for your account, feel free to reach out to us at support@cloudlab.com

Until next time! 

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